Sunday Obasanjo Oladokun
Brand & Graphic Designer · Digital Communications · Marketing Analyst
Abuja, Nigeria · open to full-time roles, remote or onsite. 5+ years designing brands, running digital communications and measuring campaign performance across financial services, technology and social development.
Professional summary
Brand and graphic designer, digital communications specialist and marketing analyst with 5+ years across financial services, technology and social development. I design brand identities, print and digital collateral, publications and campaign creative, run multi-channel communications that reach 200,000+ stakeholders, and measure what worked in GA4, SQL and Power BI. I have grown social communities from zero to 3,000+ followers, led the design and publicity behind two BAFI Award wins, and served 30+ brands and organisations across client and in-house roles. Hands-on across the Adobe Creative Suite and Figma, with working proficiency in Python, SQL and Power BI, and experience leading small design and communications teams to deadline. Open to full-time roles, remote or onsite.
Core competencies
Brand & graphic design
Brand identity & guidelines · Print & digital collateral · Publication & magazine layout · Campaign & social creative · Pitch decks · Photography & videography · Motion graphics (basic) · Website UI contribution
Digital communications
Social media strategy & growth · Digital campaign execution · Newsletters & email marketing · Editorial calendar management · Media relations · Crisis communication · Stakeholder & donor reporting · Publicity strategy · Community management · Speechwriting & content editing
Marketing analytics
GA4 & Power BI reporting · SQL & Python analysis · ROI / CTR / CPC analysis · Competitor & audience analysis · Dashboard design
Leadership & delivery
Team leadership · Cross-functional collaboration · Mentoring & training · Budget-conscious project delivery · Vendor management · Negotiation
Professional experience
Branding & Corporate Communications Officer
Trustfund Pensions Limited · Abuja · Jul 2025 to PresentManage a multi-channel communications portfolio reaching 200,000+ stakeholders nationwide, producing bi-weekly customer newsletters (200,000+ recipients) and staff newsletters (1,200+ employees).
Lead end-to-end communications and media coverage for 8+ high-profile events, producing 2,000+ images across photo and video at a 90%+ success rate.
Spearhead the quarterly PensionScape organisational magazine and design 80% of promotional materials: billboards, email templates and event collateral.
Own email marketing and performance analytics via Netcore, and maintain the corporate WordPress site, building out the Blog, Events and Lifestyle sections and reporting outcomes to management.
Run daily media monitoring; promotional design work drove a 30% increase in audience participation.
Deputy Team Lead, Digital Marketing, Brands & Communications
First Icon Group · Abuja · Jul 2024 to Jun 2025Co-led digital marketing and brand communications strategy, growing social followership from 0 to 3,000+ and driving 15,000+ weekly engagements within a year.
Developed 5+ content frameworks that lifted cross-platform engagement 26% and LinkedIn engagement 20%, contributing to a Global Brands Award 2025 nomination for Most Innovative Financial Services Provider.
Led the publicity strategy behind First Icon's two wins at the BusinessDay BAFI Awards 2024, with a behind-the-scenes storytelling framework that lifted brand awareness by over 10%.
Trained and mentored 2 content creators on AI-assisted production (+40% team output) and ran digital-marketing and fintech-storytelling workshops for 25+ staff.
Built a social tracking system that cut stakeholder reporting time 30%, and automated investment-certificate generation, cutting production time 60%.
Produced 80% of company designs, led branding for two subsidiaries, and revised investment forms that helped attract 700+ new customers, supporting 30% growth in assets under management.
Marketing & Product Analyst
HNG Tech · Remote · Feb 2025 to Apr 2025 · Ranked top 432 of 11,285Led a team building a business-insights dashboard for the Google Play Store, integrating predictive analytics and Apple App Store competitor data.
Ran exploratory analysis on marketing datasets in Python, SQL and Excel (ROI, CTR, CPC and conversion rates) to inform strategy.
Team Lead, Design
TechMosaic Alliance Limited · Concurrent with First Icon · Apr 2024 to Jun 2024Led a 5-member design team on a high-stakes Adobe project at a 90%+ success rate, generating ₦10M+ in revenue within 3 months.
Set quality benchmarks and KPIs that cut errors 40% while holding 100% on-time delivery.
Communication & Brand Design Associate
BGR Consulting Ltd · Nigeria, Ghana, Rwanda (Remote) · Aug 2023 to Apr 2024Executed digital and social strategy across three countries, securing 8+ national and international brand partnerships and co-managing a campaign that drove 3,000%+ Twitter follower growth.
Curated content calendars that drove 50%+ organic follower growth and secured 5+ speaking opportunities for senior leadership, including at the UN General Assembly.
Additional experience
Jasper & Carnelian Properties, Creative Content Creator & Facebook Marketing Specialist
Oct 2022 to Aug 2025 (concurrent)Grew followership 100% and interactions 200%+; campaigns reached 70,000+.
Aiivon Innovation Hub, Creative Graphic Designer
Nov 2022 to Jun 2023Co-built a content strategy that delivered a 532% increase in account reach.
LiDa Digital, Creative Designer
Jun 2023 to Sep 2023Produced marketing assets and client case studies for agency campaigns.
Brandz Digital Agency, Creative Designer
Dec 2022 to May 2023Delivered 8 to 10 digital and promotional graphics weekly at an 80% client approval rate.
SeedBuilders Innovation Hub, Communications Associate
Mar 2022 to Sep 2022Grew an Instagram account past 9,000 followers, a 30%+ increase.
Euul Investments Nigeria Limited, Operations Lead
Feb 2020 to May 2022Led operations, vendor and inventory management; recovered ₦12M+ in assets from a soured business exit.
Selected accomplishments
Nominated for the Global Brands Award 2025 (Most Innovative Financial Services Provider) for a LinkedIn engagement campaign at First Icon Group.
Led the publicity framework behind two BusinessDay BAFI Awards 2024 wins, lifting brand awareness by over 10%.
Reached 200,000+ stakeholders through Trustfund Pensions' communications portfolio; grew First Icon Group's social presence from 0 to 3,000+ followers.
Served 30+ brands and organisations across client and in-house roles in financial services, technology and social development.
Best Graduating Student and Best Project, Data Science, School of Data, AltSchool Africa; ranked top 432 of 11,285 in the HNG Tech Marketing & Product Analyst internship.
Education & credentials
Master of Business Administration (MBA), in view
Ahmadu Bello University, Zaria · Expected May 2027Diploma in Data Science
AltSchool Africa, School of Data · Aug 2023 to Aug 2024Best Graduating Student and Best Project, Data Science.
BSc Human Nutrition & Dietetics, Second Class Upper
University of Ibadan · 2016 to 2020Certifications
Codebasics: AI & Data Science Bootcamp (2025 to present).
DataCamp: Associate Data Scientist (2023 to 2025); Data Analyst with Python (2023 to 2024).
Tools & technology
Creative
Adobe Photoshop, Illustrator, InDesign, Premiere Pro, Lightroom Classic · CorelDRAW · Figma · Canva · CapCut
Analytics & data
Power BI · Google Analytics (GA4) · Python · SQL
Platforms & productivity
WordPress · Mailchimp · Netcore · Google Workspace · MS Office · Notion · Slack · Miro · Git / GitHub
Languages
English (fluent) · Yoruba (fluent) · Hausa (basic)
Volunteer & leadership
President, AltSchool Africa School of Data (Oct 2023 to present).
Team Lead, Ibadan Chapter, Volunteers Hub Africa (Feb 2018 to present).
Vice President, Faculty of Public Health, and Vice President, Association of Nutrition Science Students, University of Ibadan.